SCE

"Energized by You"  was designed as an innovative, user-friendly interactive dashboard for SCE clients. The goal was to empower customers to track and manage their energy consumption, providing them with actionable insights and resources to reduce usage and costs. The dashboard offers a comprehensive view of each customer's energy usage, displayed in intuitive charts and graphs. It allows clients to monitor their consumption in real time, compare usage across different time periods, and identify trends.

A key feature is the personalized energy-saving tips, where users receive tailored recommendations based on their habits in a "gamified" way. The dashboard includes a goal-setting function, enabling customers to set energy-saving targets and track their progress. With this tool, clients can take control of their energy use, make informed decisions, and contribute to a more sustainable future.

My team, which includes two other UI/UX designers, was responsible for bringing this campaign to life through a full strategic pitch, as well as design concepts and prototypes. 

PROJECT
Campaign Strategy, Art Direction, UI/UX Design, Email Design
YEAR
2023