POLEBUFF

Branding and art direct for the world's first patented dance pole cleaner that allows you to clean up to 14ft without ever leaving the ground.

The creator and owner of PoleBuff wanted to brand her one of a kind product in a way that would allow her product to exist in two worlds at once. When many people hear "pole dancing" their mind goes strictly to gentlemen's clubs, but pole fitness studios are becoming increasingly popular. We decided to keep the color palette feminine, and we were careful to avoid any of the overtly sexual imagery you often find with novelty products.

Watching this product in action is pretty amazing and I'm thrilled I was able to help these powerful females use PoleBuff to "Shine Without the Climb!"
PROJECT
Branding, Art DIrection
Completed
2014